3 must-have Shopify apps to increase sales

1. Smile Rewards

Benefits:

  • Reward customers for every dollar they spend with points
  • Implement a referral program that rewards both the refer and referee automatically
  • Allow customers to trade in points earned for coupon rewards you configure such as free shipping, percentage off, or dollars off
  • Advanced analytics that breaks down money earned via the rewards program, points spent, points earned, and repeat customer success

Why this is beneficial:

  • Encourages repeat customers as well as higher cart totals in order to be rewarded with coupons
  • Increase mailing list. Each new rewards member gets automatically added to your mailing list and has the potential be be highly engaged.
  • VERY easily creates an automated referral system

2. Yotpo - User generated reviews and content + Automatically emailing past customers requesting reviews


Benefits:

  • Automatically emails past customers for reviews with the review form in the email making the review process ultra streamlined and easy
  • Allow users to post pictures of the item in the reviews
  • Allows customers to leave publicly visible questions (think Amazon listing question area) and makes those questions/answers publicly visible

Why this is beneficial:

  • 90% of people’s buying decisions are influenced by online reviews (source)
  • Real customer reviews can persuade a new, on-the-fence buyer to take action and make their own purchase for several reasons.
  • Potential shoppers can gather more information that is relevant to them by browsing customer reviews from like-minded consumers or other shoppers in similar situations to their own.

3. Bold Upsell

 

Benefits:

  • Easily create upsell campaigns. Example would be offering to upgrade from the current product to a premium version for a few dollars extra.
  • Easily create cross sell campaigns. Example would be offering a complimentary item to the current added product (eg. We see you are adding coffee, would you like to add coffee filters to your cart at a reduced price of 50%?)

Why this is beneficial:

  • Upsells and cross-sells are responsible for an average of 10-30% of ecommerce revenues (source)
  • It makes customers aware of offerings in your store that they might otherwise not be aware of and simplifies the customer journey
  • It is much easier to sell to an existing customer than a new customer

Just starting out? Grab a 14 day free trial here

Schedule a consultation with me directly to see if Shopify might meet your needs: https://app.hubspot.com/meetings/beckahsheeler 

 

Leave a comment

Please note, comments must be approved before they are published